Finish Line’s mission statement is “...to connect to young, fashion conscious individuals through a premium brand experience featuring the best selection of authentic, sport inspired products.” Okay, great, but let’s dig a little deeper, shall we?
They seem to provide footwear that is designed for sports but is also worn for every day use, as well as for making a fashion statement. Interesting. They also have shoes that specifically intended for high athletic performance. In addition to these things for feet, they carry a huge selection of premium apparel and accessories.
How about this bold claim of theirs?: “We believe that a new pair of sneakers can change a person’s day, week, month or year. We can change a person’s outlook on life with the right pair of sneakers. We call it “resneakerization,” and we are out to resneakerize America!” Wow! We like that!
Now for a list of things you can get from them:
- Shoes: Running, Basketball, Casual, Training, Sandals, Boots
- Apparel: Shirts, Tanks, Shorts, Pants, Sweatshirts, Jackets, Vests, Hats, Socks, Gloves
- Fan Gear: NBA, MLB, NHL, College, NFL
- Accessories: Bags, Backpacks, Sunglasses, Watches, Running Equipment, Phone, Audio
Where exactly did these “Finish Line” folks come from? Well, it all started back in 1976, when three friends wanted to create a store with the latest and greatest in athletic footwear. They started by buying a “The Athlete's Foot” franchise and quickly expanded to 11 more. Unable to expand anymore, they decided to go it alone and opened their own store, the first “Finish Line.” Today they have more than 700 stores and are one of the biggest online retailers in their marketplace.
They’ve used their success to give back to the community through “The Finish Line Youth Foundation” which aims to make a positive difference in the lives of youth in the areas where their employees and customers live, work and play. Commendable.
You can see that they also realize that offering their customers great deals via coupon codes is a very smart thing to do. So, show them you’re every bit as smart as they are and take advantage of them right now. But if you can’t do it right now, do it soon and help them “resneakerize America!”